September 9, 2011 · 0 Comments
Logos are meant to be visual representations of a company’s brand, and they depict a way the company wants to be seen by consumers.
But as Swedish graphic designer Viktor Hertz pointed out, they don’t quite match up with the perception of the public. So Hertz put together a series of parody “honest logos” that try to cleverly illustrate how people view the brands (via Chuknum).
Which one’s your favorite?